The New Era of Marketing 1.0
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Some marketing leaders are referring to today’s marketing field as the new era of marketing magic. This may sound to you like a completely digital future structured by devices and organizations; however, it’s the opposite. In this new world, consumers are the bosses. Thanks to the internet, consumers can immediately know everything about products and companies. These consumers make on-the-spot decisions about which brands deserve their loyalty.

 

Learning Objectives –
Beyond traditional marketing
Effective elements for modern marketing

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