Key Customer Experiences 1.0
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The terms “customer service” and “customer experience” are often confused or used interchangeably. Customer service – focuses on human interaction, and directly supporting customers is just one piece of the customer experience puzzle. Customer service is the assistance and advice provided to a customer. On the other hand, customer experience is the sum of the entire customer journey with your company. This includes experience with your product and services.  

 

Learning objectives –
Identify the four key qualities of stellar customer service
Define that one size does not fit all
Describe the human dimension in customer service

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